A frequent question we get in the support center asks for the difference between the "Featured Mailing" and "Job Agent Alert Mailing" emails that go out to candidates on the job board.
Here are some examples to help differentiate these two types of emails coming from your job board:
Here's a featured mailing:
Here's a job agent mailing:
The big difference is in how they're generated.
Job Search Agent Mailing:
This is an automatic mailing that's sent out by the job board whenever a new job matches any of the "Saved Search" criteria from a candidate. How does this happen? When a candidate signs up for the job board, they're given an option to "Save" a search. These saved searches all the candidate to easily search on the job board again with a single click (their search preferences are saved). These are also the criteria that are needing to be completed to generate a job agent mailing.
Candidates can see their saved searches by logging into the job board:
The featured mailings are industry-based. When a candidate signs up for the job board (or through the HMG Application) they give us three vital pieces of information: email address, types of positions that interest them (these are just the categories/industries on the job board), and the consent to email them.
The job board admin for the client can then set up a featured mailing (view the webinar below on how to do this). They select an industry for each mailing. At this point, any jobs that are featured on the job board get sent out in a "featured mailing" to every candidate that has that industry on their account and approval to email enabled on their account.
These mailings are sent individually, so a candidate with 4 interested industries can receive up to 4 featured mailings a day.
Featured mailings can be sent either on-demand (go out in the next 15 minutes) or automatically on a weekly basis.